Digital Marketing Agency

If you want to attract more visitors to your website, we will help you create a responsive and functional website to grow your bottom line. Initially, as the company’s CTO, he developed the company’s MS-SQL based content management platform and deployed successful solutions for hundreds of clients. Michael was the architect of Standard and Poor’s first-generation online portal, which allowed a global team of authors and researchers to assemble and disseminate economic models to Fortune 500 clients worldwide. As a Melbourne SEO, web design and development Google certified agency, we create digital marketing, SEO and paid ad strategies that deliver industry-leading returns.

But, we felt that there was something missing — a guide that really starts at the beginning to equip already-intelligent professionals with a healthy balance of strategic and tactical advice. The most extensive and comprehensive introduction to online marketing that you’ll find anywhere. A tiny virus has … Read More

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‘the Northman’s Seemingly Accidental Viral Marketing Campaign

Whilst we specialise in digital marketing, and we’re a little biased, by no means should you invest all your money into a solely digital budget. Print marketing is still an effective way to generate some leads, but it’s diminished over the years. Digital marketing is taking over, but the ‘old’ ways of marketing have not been completely forgotten. However, be aware that print marketing is becoming less and less relevant, but not entirely obsolete.

The fourth and final “C” of the four Cs of marketing covers “communication.” Communication is crucial to the success of your business marketing. Otherwise, you’ll wind up saying the wrong thing or attempting to reach them in the wrong place—or both. The second “C” in the four Cs of marketing represents “cost.” However, the cost of your product does not refer to its price. The price is only a tiny part of the overall cost that … Read More

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Use A/B testing to measure the effectiveness of your email campaigns and consider segmenting the list to better target your markets’ interests. Review analytics statistics to learn more about your market and how to reach it. Connect with social media influencers for promotional posts to reach their user base.

Make marketing a priority for your small business, and you will not be disappointed. Balancing paid channels with organic SEO is one of the most strategic decisions your small business can make. There are a variety of offline channels available to small businesses as well. Email marketing has the potential for a major return on investment. The most positive benefit of PPC is that it can start driving traffic to your small business website immediately.

Our solutions are built to work together, so you can easily access insights across products — to deliver better customer experiences. Analytics 360 Use advanced tools … Read More

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Seo Marketing Services, Ppc Management, Digital & Design

In this example, we used “what is content marketing” to describe the page, and Google should know the article will break down the details of basic content marketing. One thing a lot of people confuse is the title tag and H1 tag. These are two different headings and should be treated as such. The title tag is what’s displayed in the tab at the top of your browser and shows when your page turns up on Google. Maybe they redesign their website or come out with a new marketing campaign. They do it for a week or two, update their pages, and then stop.

An SEO specialist is also the person in charge of implementing an SEO strategy, even though it is unlikely that they’ll do all the work themselves. However, they know where to find the right content creators, how to source the best links, where to find … Read More

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Beginner’s Guide To Seo

We’ve spent thousands on PPC advertising, and our blog has content that ranks for almost every SEO-related keyword you can think of. Follow the links to learn more about how to do these things. If you have no idea where to start, refer to our beginner’s guide to SEO basics. Now you should have a spreadsheet full of keywords, and you should know which ones you’re targeting with SEO, PPC, or both strategies.

If you scroll down to the SERP overview, you’ll see why KD is so high for this keyword—all of the top-ranking pages have hundreds of referring domains. We believe it’s best to have an all-encompassing SEM strategy that includes PPC ads and SEO so that you’re not leaving money on the table. The main difference between SEM and PPC advertisingis that PPC is strictly about purchasing ad placements on a search engine, whereas SEM can include … Read More

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